Overview
The remarkable story of how Michael Bloomberg created a media empire
"Lots of entrepreneurs make money. Lots of entrepreneurs who make money write books. Few of those books make you glad they did. This one does."
—The New York Times Book Review
"A classic tale of a nimble, customer-focused, entrepreneurial David outsmarting bureaucratic, ossified, corporate Goliaths."
—Business Week
"Entertaining, engaging, and informative, Bloomberg by Bloomberg is packed with great advice about how to start a lean, hungry company-and how to keep it that way."
—Bryan Burrough, coauthor, Barbarians at the Gate
Brash, aggressive, and supremely self-confident, Michael Bloomberg, the visionary leader of the world's fastest-growing media empire, has been hailed as the new standard for what it takes to win in the Information Age. Dismissed from Salomon Brothers in 1981, Bloomberg immediately took his money and acerbic personality and started Bloomberg L.P. Bolstered by a $30 million investment from Merrill Lynch, the company and the man have been sprinting ahead of the pack ever since. Only twenty years after founding, he's at the top of his industry. And on June 5, 2001, he added mayoral candidate for New York City to his list of accomplishments and aspirations. If elected, powerhouse Michael Bloomberg will bring his own brand of leadership-and personal style-to the city that never sleeps.
Synopsis
A provocative autobiography by the visionary leader of the world's fastest-growing media empire
"A classic tale of a nimble, customer-focused, entrepreneurial David outsmarting bureaucratic, ossified, corporate Goliaths."
—Business Week
"Michael Bloomberg is the most creative media entrepreneur of our time and, with Bill Gates, perhaps the most successful."
—Rupert Murdoch, Chairman & Chief Executive, News Corporation
"Entertaining, engaging, and informative, Bloomberg by Bloomberg is packed with great advice about how to start a lean, hungry company-and how to keep it that way."
—Bryan Burrough, coauthor, Barbarians at the Gate
"The man with Wall Street's best known generic name has written an autobiography that keeps you up late to finish. The book is full of wonderful insights about Wall Street and about starting and growing a new business."
—Julian H. Robertson Jr., Chairman, Tiger Management LLC
"This is the best insight yet on how one man shook up the entire financial information industry."
—Richard Branson, Chairman, Virgin Group of Companies
All author's royalties from Bloomberg by Bloomberg are donated to the Committee to Protect Journalists.
Bryan Burrough
Entertaining, engaging, and informative, Bloomberg by Bloomberg is packed with great advice about how to start a lean, hungry company-and how to keep it that way.
Editorials
Business Week
A classic tale of a nimble, customer-focused, entrepreneurial David outsmarting bureaucratic, ossified, corporate Goliaths.Rupert Murdoch
Michael Bloomberg is the most creative media entrepreneur of our time and, with Bill Gates, perhaps the most successful.Bryan Burrough
Entertaining, engaging, and informative, Bloomberg by Bloomberg is packed with great advice about how to start a lean, hungry company-and how to keep it that way.Julian H. Robertson
The man with Wall Street's best known generic name has written an autobiography that keeps you up late to finish. The book is full of wonderful insights about Wall Street and about starting and growing a new business.Richard Branson
This is the best insight yet on how one man shook up the entire financial information industry.David Whitford
...instead of kicking back, Bloomberg fired up his internal engines. First he bought his wife a sable jacket because, he says, "I worried that Sue might be ashamed of my new, less visible status..." Then he made an initial deposit of $300,000 in a corporate checking account and set off on what became a wildly successful company-building adventure-creating jobs (today Bloomberg L.P. employs 3,000); adding to (not just rearranging) the world's store of wealth; muscling his way into the news business: compounding his fortune; becoming in time "if not a household name, at least a synonym for success"; and ensuring "that someday I'll have a long obituary in the New York Times." Part of what attracts you to Bloomberg's book is wanting to comprehend that journey; a large part of its appeal is that you can...Fortunes come and go, but Bloomberg has risen to the next level....Budding entrepreneurs will find plenty of inspriation as well as some useful informaiton in Bloomberg's tale. For example, he believes that as his employees rise up the ladder, they shouldn't expect to work less and take more vacations. Explains the hard-driving Bloomberg: "You're more valuable, you get paid more, and your coworkers should get more out of you."—Fortune
David Armstrong
...Sincerely, though, Bloomberg by Bloomberg is a brisk and witty read. It ranges from Bloomberg's 1981 dismissal from Salomon Brothers when the company was sold (he got $10 million to ease the pain), his early adoption of computers to move business information—first inside Salomon and later to his own clients in his cheeky challenge to market leaders Dow Jones and Reuters...—The San Francisco Examiner
USA Today
It's a fascinating story about the life and philosphy of the man and his company.Leah Spiro
...the book is well-written and lively....His is a classic tale of a nimble, customer-focused, entrepreneurial David outsmarting bureaucratic, ossified, corporate Goliaths...—Business Week