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Organizational Behavior, Human Resources, Careers & Employment
Mass Career Customization: Aligning the Workplace with Today's Nontraditional Workforce by Cathleen Benko β€” book cover

Mass Career Customization: Aligning the Workplace with Today's Nontraditional Workforce

by Cathleen Benko, Anne Cicero Weisberg
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Overview

Far-reaching changes in attitudes and family structures have been redefining the workforce for more than two decades-yet the workplace has remained much the same. During this time, many companies have learned that personalizing the customer experience is good for business. In Mass Career Customization, the authors argue convincingly to extend this popular and profitable concept to the workplace.

This book is centered on the powerful insight that career options in today's economy need to accommodate the rising and falling phases of employee engagement as it changes over time. The remarkable process unveiled in this book offers choices involving four important dimensions of career progression: role; pace; location and schedule; and workload.

As the working population shrinks, maintaining industry advantage will depend largely on keeping employees engaged and connected. Mass career customization provides a framework for organizational adaptability that will do just that

Synopsis

Far-reaching changes in attitudes and family structures have been redefining the workforce for more than two decades-yet the workplace has remained much the same. During this time, many companies have learned that personalizing the customer experience is good for business. In Mass Career Customization, the authors argue convincingly to extend this popular and profitable concept to the workplace.

This book is centered on the powerful insight that career options in today's economy need to accommodate the rising and falling phases of employee engagement as it changes over time. The remarkable process unveiled in this book offers choices involving four important dimensions of career progression: role; pace; location and schedule; and workload.

As the working population shrinks, maintaining industry advantage will depend largely on keeping employees engaged and connected. Mass career customization provides a framework for organizational adaptability that will do just that

November HR Magazine

Forget the corporate ladder. Employees at all levels are increasingly on a "corporate lattice" that lets them move up, sideways and even down as needed . . .

About the Author, Cathleen Benko

Cathleen Benko is Vice Chairman and Deloitte's Chief Talent Officer. Anne Weisberg is a Director specializing in talent diversity for the Deloitte U.S. Firms.

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Editorials

November HR Magazine

Forget the corporate ladder. Employees at all levels are increasingly on a "corporate lattice" that lets them move up, sideways and even down as needed . . .

The Financial Times

There is much to commend this book.

U.S. News and World Report

Mass Career Customization personalizes employees' careers to fit their lifestyles.

Book Details

Published
September 1, 2007
Publisher
Harvard Business Press
Pages
230
Format
Hardcover
ISBN
9781422110331

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