Measuring Up The Business Case for Gis

Featuring 75 case studies representing six industries and 22 sectors in business, this analysis measures the benefits of implementing geographic information systems (GIS). Thirteen ways that implementing GIS increases productivity and efficiency are outlined, including saving time and money, generating revenue, automating workflow, and increasing accuracy, communication, and collaboration. How to visualize and track the benefits of GIS is also addressed.

Christopher Thomas is the Government Industry Manager for ESRI. He has seventeen years of experience working in and with government to incorporate technology into the daily workload. Christopher is a regular speaker on the implementations of GIS technology in federal, state, and local government. He has also authored several books including Measuring Up—The Business Case for GIS, Mapping for Congress, Standards for Success, and Tribal GIS.