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Strategies for Managers, Change Management, Project Management
Putting Strategy to Work by Eddie. Obeng,Durcan. β€” book cover

Putting Strategy to Work

by Eddie. Obeng, Durcan.
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Overview

Go beyond words: Transform your strategies into marketplace realities! Covers all the key techniques you need to manage strategic projects successfully. Why successful strategies don't have to be implemented top down β€” and don't even necessarily have to fit together. Invisible leadership: getting the results you're after β€” quietly!

Driving strategic change is unlike anything you've ever done β€” and it can influence the competitive future of your organization forever. Putting Strategy to Work is the complete guide to driving strategic change through successful project management.

Dr. Eddie Obeng covers every key aspect of managing strategic projects, exposing fallacies and revealing truths that will be obvious the instant you discover them for the first time. You'll learn why successful strategies don't have to be implemented from the top down; why all the parts of a strategy don't necessarily have to fit together; and why you don't have to tell everyone what your overall strategy is.

Obeng presents powerful "invisible leadership" techniques, case studies, and powerful laws of change β€” all with one goal: to help you transform ideas into actions.

Written by authors with experience implementing major strategic change in a variety of organizations, this book bridges the gap between strategy formation and implementation. It aims to provide managers with practical guidance for success. The content and structure of the book are based on the original ideas, research, and teaching material developed by the authors. Each chapter contains diagrams and frameworks that managers can easily adapt for their ownuse.

Through its unique style of theoretical description, this book bridges the gap between strategy formulation and implementation. With its emphasis on strategic and project management issues, evoking a world of new language, new thinking and new behavior, it will enable readers to solve their unique problems.

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Book Details

Published
March 14, 1996
Publisher
London ; FT : 1996.
Pages
256
Format
Paperback
ISBN
9780273602651

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