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Synopsis
Mobile Commerce is an emerging phenomenon based on quickly growing applications of wireless technologies and mobile communications. Mobile communication is becoming as essential need for individuals and businesses in their daily actions. Using mobile commerce, organizations can offer customers services that are easily accessed by a mobile device anytime and anywhere. Wireless Communications and Mobile Commerce collects holistic perspectives contributed by leading professionals to explore strategic considerations regarding potential opportunities and issues in mobile commerce. These professionals' discussions and contributions focus on providing a comprehensive understanding surrounding business strategies, models, management paradigms, architectures, infrastructure, strengths and weaknesses.
About the Author
Nansi Shi has a Ph.D. in information systems management from the University of South Australia and is an adjunct research associate in the division of business and enterprise at the University of South Australia. She is the author of Architectural Issues of Web-Enabled Electronic Business and Essential Technologies for E-Commerce.