A text that provides a detailed examination of the underpinnings of strategic management--with reference to many empirical examples--for advanced undergraduate and postgraduate students.
About the Author, Veronique Ambrosini
VERONIQUE AMBROSINI is a Lecturer in Strategic Management at Cranfield School of Management. Her research interests include the resource-based theory of the firm, tacit knowledge, organisational routines and competitive advantage.
MARK JENKINS is Professor of Competitive Strategy and Deputy Research Director at Nottingham University Business School. His research interests focus on the areas of competitive strategy, knowledge and innovation.
