Brainfit: 10 Minutes a Day for a Sharper Mind and Memory

Brainfit is a training program designed to reclaim your brain. In 10 to 15 minutes a day individuals who are beginning to feel the effects of memory loss will see immediate reversal of the mental aging process. The 9 distinct, fast and fun weekly workouts focus on a different aspect of brain fitness. This approach fits the lifestyle of the target market - age and intellect appropriate, fast, entertaining, and results oriented. Features include:

• Weekly Exercise Planners for your daily routine
• Exercises more like games or brain teasers to achieve maximum results
• Tips, suggestions, and creative alternatives to your daily routine

Brainfit is a training program designed to reclaim your brain. In 10 to 15 minutes a day individuals who are beginning to feel the effects of memory loss will see immediate reversal of the mental aging process. The 9 distinct, fast and fun weekly workouts focus on a different aspect of brain fitness. This approach fits the lifestyle of the target market - age and intellect appropriate, fast, entertaining, and results oriented. Features include:

• Weekly Exercise Planners for your daily routine


• Exercises more like games or brain teasers to achieve maximum results


• Tips, suggestions, and creative alternatives to your daily routine

Library Journal

These two books fall into the memory-improvement category. Gediman, an adult learning specialist, and Crinella, a specialist on brain plasticity at the University of California, Irvine, dispute the premise that mental decline and senility are inevitable. On the contrary, they believe that readers can maintain vitality "from the neck up" in the same way that they would work toward physical fitness and dietary health. Provided is a fitness plan, complete with a variety of exercises, whereby readers spend ten minutes a day "working out" their memories. The book's layout, diagrams, and quizzes will maintain interest and enthusiasm for completing the specified tasks. Memory Power, on the other hand, is a bit more cerebral. Hagwood, the current and four-time National Memory Champion, developed a system whereby people can develop a picture-perfect memory, enhance mental functioning, learn more efficiently, and even remember where they put their car keys. Hagwood's tips include keeping a "memory diary" at the end of the day, practicing association and repetition methods, and imagining a room in which to deposit and later retrieve information. Although the author's program and techniques will prove useful, there is a lot of text to navigate. Still, diligent readers will see the book through. Note that Hagwood is scheduled to appear on The Early Show, which could spur demand. Recommended. Copyright 2005 Reed Business Information.

Corinne Lille Gediman is an adult learning specialist with 25 years experience with a broad range of corporate, national, and international clients. She is a member of the American Society for Training and Development, New England's Speaker's association, The Alzheimer's Association and the national council on aging. She is married with one child. She splits her time between New England and South Florida.

Dr. Francis Michael Crinella is a Clinical Professor of Pediatrics and Psychiatry and Director, University of California, Irvine, Child Development Center Neuropsychology Laboratory. He is an authority on Brain Plasticity.