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Computer-Mediated Relationships and Trust: Managerial and Organizational Effects by Brennan — book cover

Computer-Mediated Relationships and Trust: Managerial and Organizational Effects

by Brennan, Victoria E. Johnson
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Overview

The recent, rapid emergence of the virtual organization has added new dynamics and challenges to the context of relationships between organizational managers and their employees, customers, and other constituents.

Computer-Mediated Relationships and Trust: Managerial and Organizational Effects provides an exhaustive collection of leading research on trust within the context of computer-mediated relationships through review of the existent work on trust from multiple scholarly disciplines, and introduces trust in a third dimension. Addressing a complete set of issues and challenges intrinsic to the virtual-organization domain—such as managing remote workers, selling products to unseen consumers, technology-mediated relationships with other organizations, and more—this book provides libraries with an authoritative reference to the most pressing issues facing organizations as they strive to establish trust in virtual environments.

Key Features

  • Timeliness - all of us are faced with an increasing need to develop and cultivate relationships via computer-mediated communications
  • Novelty - very little of existing academic publication on trust research addresses computer-mediated relationships, specifically
  • Thoroughness - the chapters address a wide range of situations, relationships, and settings
  • Rigor - while writing largely to inform management practice, the authors have been careful to substantiate their opinions and analyses
  • Multiple levels of analysis - trust in computer-mediated relationships is considered at the individual, workgroup, and organizational level
  • International perspectives - contributors come from around the world, reflecting the trend of globalization, and demonstrating the need for an understanding of computer-mediated relationships.
  • Research foundation - each chapter is grounded in the academic literature
  • Practical implications - the analysis presented in the readings is intended to inform management practice, in the public and private sectors.

Synopsis

The recent, rapid emergence of the virtual organization has added new dynamics and challenges to the context of relationships between organizational managers and their employees, customers, and other constituents.

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Book Details

Published
January 1, 2008
Publisher
IGI Global
Pages
324
Format
Hardcover
ISBN
9781599044958

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