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Business Skills - General & Miscellaneous, Consumer Behavior, Retail Industries, Retail & Consumer Industries - Management
Consumer-Centric Category Management: How to Increase Profits by Managing Categories Based on Consumer Needs by ACNielsen — book cover

Consumer-Centric Category Management: How to Increase Profits by Managing Categories Based on Consumer Needs

by ACNielsen, John Karolefski (With), Al Heller
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