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Synopsis
The convention and meeting industry is a growing part of the international tourism industry. Weber and Chon (both of Hong Kong Polytechnic U.) present 12 contributions that review some of the major issues related to the convention industry, look at case studies of industry players from different major regions, and explore future directions the industry may take. The chapters devoted to issues look at the history of convention history, the economic contribution of the industry, planning and development issues, marketing, human resources, and research challenges. Annotation c. Book News, Inc.,Portland, OR