Cousin Brucie!

Publishers Weekly - Publisher's Weekly

In the 1960s, broadcasting from WABC-AM in New York, fast-talking Cousin Brucie was considered the world's most popular disk jockey, with 250,000 fan club members and millions of listeners. Born Bruce Meyerowitz in Brooklyn's Flatbush, he came up the hard way, from stations in racist Bermuda and throbbing Miami, to New York's WINS and ultimately to WABC. This friend of Paul Anka, Neil Sedaka, Carole King and other stars helped introduce the Beatles to American audiences. In a run-through of his hectic career, Cousin Brucie and Baudo, his long-time broadcasting associate, examine the pieces of his life, from station to station, program to program, marriage to marriage, trailing off in the sadness, fear and dread of his popularity decline after 1974, his later success, and his conviction that personality radio can make a comeback. Photos not seen by PW. (October 13)

Library Journal

Here is the autobiography of a man who loves his work, radio personality Cousin Brucie Morrow. Brought up and nurtured in Brooklyn, he was fascinated by radio early on, and after several early starts got his big break at WINS in New York. He rose on the wave of popular music as listeners responded to his enthusiasm and made him a superstar. His story is told mainly through linking his series of radio jobs; personal background is just sketched in. Current events of the time are shown in counterpoint to the changing music, with a preference for the halcyon early 1960s. Although his popularity has declined, Cousin Brucie continues to work and thrive. Written as he speaks in his signature fast-talking bebop style, this insider's book is fun reading. Recommended for public libraries. Arthur Bargar, Milford P.L., Ct .