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Automotive Business & Industry, Automobile Buyer's Guides, Customer Service, Automotive Industries
Customer for Life by Carl Sewell β€” book cover

Customer for Life

by Carl Sewell
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Overview

The art of developing the long-term customer relationships that are the lifeblood of every successful enterprise.

"Sewell's fundamentals are to an entrepreneur what the three R's are to a teacher...required reading."β€”Harvey Mackay, author of Swim With The Sharks

The man that Tom Peters called "one of the country's savviest entrepreneurs" proves that treating the customer right is the best profit strategy. Carl Sewell's straightforward "cookbook" approach is the book for everyone who deals with customers or clients.

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Book Details

Published
September 1, 1990
Publisher
Doubleday
Pages
208
Format
Hardcover
ISBN
9780385415033

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