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Overview
Cut Carbon, Grow Profits illustrates what every corporation needs to know in order to manage the carbon and sustainability challenges facing societies, cities, individuals and businesses today. With contributions from international experts, Cut Carbon, Grow Profits shows the benefits of incorporating strategic aspects of carbon thinking into the business strategies of companies, their customers and suppliers. In so doing, businesses create sustainable shareholder value, cut costs, increase revenues, build powerful corporate reputations, develop new low-carbon products and services, engage employees, and create powerful brands.Cut Carbon, Grow Profits contains examples and case studies taken from cutting-edge companies in the US, Europe and Asia across a variety of sectors. Essential reading for business executives at every level, this book will guide and inspire leaders in all functions.
Leading contributors include: BT, Ford Motor Company, Lloyd's of London, Siemens, YTL Corporation, World Resources Institute, Ceres, Forum for the Future, The Climate Group, London Climate Change Agency, Global Action Plan, Arup and Ernst & Young.
Synopsis
With contributions from an array of international experts, this reference clearly illustrates what every corporation needs to know in order to manage carbon and sustainability challenges facing societies, cities, individuals and businesses today. Showing the many benefits of incorporating strategic carbon thinking into the business strategies, this work helps businesses create sustainable shareholder value, cut costs, increase revenues, build powerful corporate reputations and branding, and develop new low-carbon products and services. Essential reading for business executives at every level, this book also contains examples and case studies taken from cutting-edge international companies in a variety of sectors.
Steve Forbes - Forbes Magazine
Concerned about climate change? Then you will find this book timely and useful. The editors have brought together essays from numerous experts that provide an overview, as well as more nitty-gritty approaches that businesses can take to reduce carbon dioxide emissions and make money at the same time. Because their examples focus on the bottom line, Tang and Yeoh feel these comprehensive contributions will win a growing audience in corporate executive suites, not only in Europe and the U.S. but also in Asia, where there has been less green consciousness. A number of the contributors focus on real-life examples of various corporate actions that the editors rightly believe will be powerful persuaders and models for other policymakers in the corporate world. (11 Feb 2008)
Editorials
Forbes Magazine
Concerned about climate change? Then you will find this book timely and useful. The editors have brought together essays from numerous experts that provide an overview, as well as more nitty-gritty approaches that businesses can take to reduce carbon dioxide emissions and make money at the same time. Because their examples focus on the bottom line, Tang and Yeoh feel these comprehensive contributions will win a growing audience in corporate executive suites, not only in Europe and the U.S. but also in Asia, where there has been less green consciousness. A number of the contributors focus on real-life examples of various corporate actions that the editors rightly believe will be powerful persuaders and models for other policymakers in the corporate world. (11 Feb 2008)—Steve Forbes