Economic Integration, Middle Eastern Politics - General & Miscellaneous, Travel Etiquette, Etiquette, Economic Conditions in the Middle East, Middle East - International Business, Business Etiquette
Compiled and edited by experts in the field and featuring contributions from leading international bodies, each volume in this series provides the comprehensive and authoritative economic and business information and key data that makes every book an essential first-stop reference source for international companies, individual entrepreneurs and investors, SMEs, business advisors, marketing directors and export managers. The geographical coverage is wide and titles are regularly revised.
A lucid analysis of best business practice in Saudi Arabia, giving hands-on information and advice on what Western business should know about the market and how it should adapt its existing techniques to deal effectively with clients as the country changes from a passive producer economy into an active participant in international trading.
About the Author, Anthony Shoult
Anthony Shoult is GMB's Middle East Series Editor. He is also Consultant Editor for the third edition of Doing Business with Saudi Arabia due to be published later in 2005. He is a Fellow of the Institute of Management Consultants and Member of the Chartered Institute of Marketing. He has over 20 years' experience in management consulting, as well as extensive regional and sectoral experience in the Middle East. His main area of specialisation is the provision of strategic marketing advice to international organisations involved in industrial markets. Since 1991, he has worked on over 50 strategic marketing and project feasibility assignments in Saudi Arabia and other GCC countries. Anthony has also worked extensively in the Far East and South East Asia, Western and Eastern Europe, Scandinavia, North and Central America and the Indian sub-continent.
Al-Zamil is former President, Council of Saudi Chambers of Commerce and Industry.
