Economics - General & Miscellaneous, Economic Policy - Great Britain, Economic Policies in Europe, Great Britain - Economic History, Business - General & Miscellaneous
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Overview
The most practical guide to economics - designed specifically for businesspeople and business students.The book begins by placing the business in its broader economic environment and explaining the workings of competitive markets. Understand supply and demand; short-run profit maximization strategies; labor and investment markets; the relationship between government and business. Learn about the macroeconomic environment and macroeconomic policy - both demand-side and supply side.
Editorials
Booknews
An introductory text for economics courses taught from a business perspective in higher or further education. Coverage includes all major topics found in standard economics texts, as well as additional topics such as the business environment, growth strategy, pricing, marketing, trading blocs, and monetary union. Includes chapter summaries, key terms, and review questions, plus boxes on applications, with questions. Annotation c. by Book News, Inc., Portland, Or.Book Details
Published
December 22, 1997
Publisher
Prentice-Hall, 1998.
Pages
646
Format
Paperback
ISBN
9780133562545