Exploring Digital Workflow

Exploring Digital Workflow presents a clear and concise introduction to developing the strategic workflow processes needed to effectively manage and deliver creative content today. From formatting data for delivery to managing cross-media projects, this timely text combines valuable information on workflow techniques with insight and recommendations from some of the top names in the industry. Coverage includes digital workflow for print and the web, metadata, PDF, XML, automation, scripting, and project management-all presented in a way that is accessible to content creators at all levels. Armed with the knowledge in this information-packed resource, designers and content creators can make the transition from working harder to working smarter.

Exploring Digital Workflow presents a clear and concise introduction to developing the strategic workflow processes needed to effectively manage and deliver creative content today. From formatting data for delivery to managing cross-media projects, this timely text combines valuable information on workflow techniques with insight and recommendations from some of the top names in the industry. Coverage includes digital workflow for print and the web, metadata, PDF, XML, automation, scripting, and project management-all presented in a way that is accessible to content creators at all levels. Armed with the knowledge in this information-packed resource, designers and content creators can make the transition from working harder to working smarter.

Penny Ann Dolin has more than 25 years of experience in the graphic communications industry, specializing in digital imaging, prepress technologies, and commercial photography. She gained valuable prepress industry experience as a corporate member of American Color Premedia, and her accomplishments include the founding and successful operation of a full-service commercial photography studio. Ms. Dolin is a faculty member at Arizona State University, in Graphic Information Technology (Department of Management Technology) within the College of Technology and Applied Science.