Management - Professional & Reference, Leadership, Industrial Management, Executives
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Synopsis
from back cover: "...presents a new and exciting approach in teaching and learning the principles of management. This text is organized within a unique learning system tailored to your reading and study styles. It offers a clean, engaging and innovative approach that will motivate you to better understand and master management principles. ...creates a learning environment that inspires you to succeed in the classroom and in the business world. Our integrated resource package boasts a wealth of current and relevant resources that you'll want to explore! -Modular Presentation -- "Chunks" materials in short, integrated, content modules that open with specific questions, guide students through subheads that answer them, and conclude with an integrated study guide that summarizes learning. -New Integrated Casebook -- features wide selection of cases fitting text material and focusing on timely issues at organizations like Facebook, Zara, Apple, Electronic Arts, dunkin Donuts, Trader Joes, Amazon.com and NASCAR. -New Wiley Management Video Series -- learn more about management concepts through videos of real companies in the current news with each chapter; complete with teaching notes! -New Management Updates website -- Introducing our new Management Updates Website to keep you informed on the very latest in management news stories. Each week you will find links to 3-5 new articles, video clips, business news stories, and so much more!"Book Details
Published
January 28, 2010
Publisher
Wiley, John & Sons, Incorporated
Pages
448
Format
Paperback
ISBN
9780470556719