Overview
The go-to book for franchise information,
now in its sixth edition
This proven, popular reference has been completely
updated to better guide you through the
current franchise environment. Real-life examples of
both service- and product-oriented franchises and
useful checklists prevent mistakes and save time and
money. Contact information for state and federal franchising
regulatory agencies and a listing of useful publications
guide you to the resources you
need. Robert Smith, founder of Granite Transformations,
describes how he successfully opened franchises
nationwide based on guidelines in previous editions
Erwin J.Keup is an attorney specializing
in franchise law and franchise arbitration. He has served on
the California Bar Association’s Franchise Legislation
Committee and the American Bar Association’s Forum on
Franchising.
Synopsis
The go-to book for franchise information,
now in its sixth edition
This proven, popular reference has been completely
updated to better guide you through the
current franchise environment. Real-life examples of
both service- and product-oriented franchises and
useful checklists prevent mistakes and save time and
money. Contact information for state and federal franchising
regulatory agencies and a listing of useful publications
guide you to the resources you
need. Robert Smith, founder of Granite Transformations,
describes how he successfully opened franchises
nationwide based on guidelines in previous editions
Erwin J.Keup is an attorney specializing
in franchise law and franchise arbitration. He has served on
the California Bar Association’s Franchise Legislation
Committee and the American Bar Association’s Forum on
Franchising.