Overview
Whether you're looking for a new job or simply looking to make more connections, you know that the key to networking and getting your talents appreciated takes much more than a business card. To get noticed, you need a real presence that shows your abilities and skills to their fullest-and you need to connect with the right people. Hailed as the "MySpace" for professionals, LinkedIn is just the tool that will help you stand out from the crowd. It is now estimated that 20 million business professionals log in to this site every day to look for job opportunities, search for potential clients, get recommendations from colleagues, and reconnect with former coworkers. LinkedIn allows you to create a profile detailing your professional experience and accomplishments, which will help you connect with literally thousands of qualified professionals in your field. How to Succeed in Business Using LinkedIn takes you through every aspect of the site, from getting registered and building your network to posing questions and creating groups. As experts in their field, Butow and Taylor know the ins and outs of using LinkedIn firsthand. Here they show you how to: create your home page so other users can find you - give and receive references - search for experts - find leads - market your business - look for and become a service provider - find and recruit for jobs - conduct business research - discover people outside your networksUnique and practical, this book shows you how to make the most of LinkedIn and the endless doors it can open for you and your career.
About the Author:
Eric Butow is the CEO of Butow Communications Group, a Web design and marketing firm
Aboutthe Author:
Kathleen Taylor is cofounder of Talent-Planet, an executive talent firm focusing primarily on high tech emerging growth companies in the United States
Synopsis
Hailed as the “MySpace” for professionals, LinkedIn has taken the Internet by storm. It is now estimated that 19 million business professionals log in to this site every day to look for job opportunities, search for potential clients, get recommendations from colleagues, and reconnect with former coworkers. LinkedIn allows users to create a profile detailing their professional experience and accomplishments, which will help them connect with literally thousands of qualified professionals in their field. How to Succeed in Business Using LinkedIn takes users through every aspect of the site, from getting registered and building their network to posing questions and creating groups. Readers will learn how to: create their home page so other users can find them • give and receive references • search for experts in their field • find leads • market their business • look for and become a service provider • find and recruit for jobs • conduct business research • discover people outside their networks Unique and practical, this is the only book available that shows users how to make the most of LinkedIn and the powerful networking opportunities it offers.Editorials
Library Journal
The Web 2.0 innovation LinkedIn (