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Alberta - History
Icon, Brand, Myth : The Calgary Stampede by Max Foran β€” book cover

Icon, Brand, Myth : The Calgary Stampede

by Max Foran
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Overview

This hook investigates the meanings and iconography of the Stampede: an invented tradition that takes over the city of Calgary for 10 days every July. Since 1923, archetypal "Cowboys and Indians" are seen again at the chuckwagon races, on the midway, and throughout Calgary. Each essay in this collection examines a facet of the experience - from the images on advertising posters to the ritual of the annual parade. This study of the Calgary Stampede as a social phenomenon reveals the history and sociology of the city of Calgary as a component of the social construction of identity for western Canada as a whole.

Synopsis

This hook investigates the meanings and iconography of the Stampede: an invented tradition that takes over the city of Calgary for 10 days every July. Since 1923, archetypal "Cowboys and Indians" are seen again at the chuckwagon races, on the midway, and throughout Calgary. Each essay in this collection examines a facet of the experience - from the images on advertising posters to the ritual of the annual parade. This study of the Calgary Stampede as a social phenomenon reveals the history and sociology of the city of Calgary as a component of the social construction of identity for western Canada as a whole.

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Book Details

Published
August 1, 2009
Publisher
University of British Columbia Press
Pages
368
Format
Paperback
ISBN
9781897425053

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