Is Manager's Guide to Implementing and Managing Internet Technology

The IS Manager's Guide to Implementing and Managing Internet Technology is a practical sourcebook designed to help IS managers incorporate the Internet/intranet into their company's business operations. It shows how to define an agenda, develop an overall electronic strategy and policy that will generate high return on investment, determine (and cost-justify) who in the organization should be given access to the Internet, and present an effective business plan. Coverage includes developing a policy and implementation strategy for conducting business on the Internet, Internet marketing, Inter- and intranet architecture, key web technologies, and electronic solutions to a variety of company problems.