Teaching - English Language

Management in English Language Teaching

Name: Management in English Language Teaching
Author: Ron White
ISBN: 9780521377638

by Ron White, Robert Hodge, Mike Stimson, Mervyn Martin

Available on Bookshop Write a review

Books.org participates in affiliate programs including Bookshop.org and the Amazon Services LLC Associates Program. We may earn a commission from qualifying purchases made through links on this page, at no additional cost to you.

Overview

Teachers who are making the transition into management need to gain expertise in specialist areas such as personnel, marketing and finance. This book provides an introduction to these three areas, a section being devoted to each. 'People and organisations' covers staff selection and development, managing curriculum development and innovation, and organising resources and information. It emphasises the importance of communication. 'Marketing' begins by defining marketing and describing 'the marketing mix'. It goes on to offer detailed guidance for developing and implementing a marketing plan. 'Finance' deals with financial records and statements, cashflow management, management accounting and using financial information, all in terms which are accessible to non-specialists. There are clear explanations in each area supported by examples and case studies drawn from the author's own extensive experience. Each chapter contains a set of follow-up activities which reinforce and develop the content of the chapter by relating it to practical issues.

Synopsis

This book provides a comprehensive and practical introduction for teachers who are making the transition into management.

About the Author, Ron White

Ron White completed a degree in Anthropology at the University of Auckland, before starting a career in English Language Teaching, which has taken him to Fiji, Papua New Guinea and Japan, as well as the UK, where he has been based since 1971. He taught at the Centre for Applied Language Studies at the University of Reading, becoming Director, from which he took early retirement in 2000 to become a freelance trainer and consultant. He has taught on the International Diploma of Language Teaching Management (IDLTM) since its inception. He has been a governor of the Bell Educational Trust for the past ten years, and is chair of the Academic Board.

Reviews

There are no reviews yet. Log in to write one.

Editorials

From the Publisher

' … a thorough, practical, accessible guide to the full range of issues facing ELT managers. The well thought-out follow-up activities to each chapter are the cream of the book. On their own, they provide a training course in ELT management'. John Bird, ELT Management Newsletter