Join Books.org — it's free

Art & Literature, Ethics & Moral Philosophy - Theoretical, 18th Century British Philosophy, Sex Role & Literature, Business & Economics in Literature, Modern Philosophy - 17th & 18th Century, Literary Criticism - General & Miscellaneous, 18th Century Brit
Market à la mode by Professor Erin Mackie — book cover

Market à la mode

by Professor Erin Mackie
Write a review
Log in to track your reading progress.

Overview

In Market à la Mode, Erin Mackie examines the role that The Tatler and The Spectator, two eighteenth-century British lifestyle magazines, played in the growth of fashion and how they influenced their readers. She traces the commercial context in which they operated, focusing on the processes of commodification, fetishization, and revisions of gender identity. Mackie's study makes clear that fashion publications, far from being commentaries on passing trends, assumed a leading role in defining women's legitimate sphere of activities as well as in the development of commerce as recreation.

About the Author, Professor Erin Mackie

Erin Mackie is senior lecturer in the English department at the University of Canterbury, Christchurch, Aotearoa New Zealand.

Reviews

There are no reviews yet. Log in to write one.

Editorials

Booknews

Examines the role that these two periodicals played in the growth of fashion, how they influenced their readers, and the commercial context in which they operated<-->with particular emphasis on the processes of commodification, fetishization, and revisions of gender identity. By championing natural fashions and the decency of bourgeois, they advanced modern standards of British taste, and assumed a leading role in defining women's legitimate sphere of activities as well as in the development of commerce as a recreation. Annotation c. by Book News, Inc., Portland, Or.

Book Details

Published
August 20, 1997
Publisher
Baltimore, Md. : Johns Hopkins University Press, 1997.
Pages
328
Format
Hardcover
ISBN
9780801855887

Similar books