Synopsis
'...a great book, exciting, and very clearly written' - Klaus Schà nbach, University of Amsterdam
'This is an excellent book that provides students with a broad series of summary outlines of key thinkers on media and communication, without conflating the two terms' - Michael Pickering, University of Loughborough
Magisterial in scope, Media and Communication traces the historical development of media and communication studies. Media Studies itself has a short history but many antecedents, and in this comprehensive and compelling book, Paddy Scannell sets out to describe and analysize its formulation in North American and Europe.
Media and Communication:
- Offers an accessible and comprehensive analysis of the development of media and communication theory
- Includes a summary outline of all the key thinkers
- Looks at the study of communication across a range of disciplines--history, literature, sociology, philosophy and linguistics
- Challenges readers to engage with the central importance of communication.