Old Magazine Advertisements 1890 - 1950: Identification & Value Guide

This book, from the author of Old Magazines, is a pictorial history of colorful and interesting product ads found in vintage magazines. This collecting field is one of the least expensive left - almost anyone can afford to collect antique ads! They are easy to store in looseleaf binders, occupy very little space, and can be shelved like a book. Over 1,100 color photos of advertisements are featured in this bound-to-be bestseller. Coca-Cola and Cream of Wheat are two of the largest ad categories featured. Famous artists like Norman Rockwell and Maxfield Parrish illustrated some of these vintage ads, and their works can be seen throughout Old Magazine Advertisements.

Richard Clear began collecting magazines in 1971 and opened a bookstore in Dayton, Ohio, in 1973. His first book, Old Magazines Collector's Price Guide, was published in 1974. He was advisor to the magazine portion of Time-Life Encyclopedia of Collectibles in 1979. In 1983, he moved to Tampa, Florida, where he opened Merlin's Books. In July 1988 he received the Lamont Award, given for outstanding effort in keeping alive the memory and spirit of the pulp magazine era.