Path to Profitable Measures: 10 Steps to Feedback That Fuels Performance

Most managers suffer from data glut - and information famine. The constant stream of reports, emails, phone calls, and meetings usually fails to provide the feedback busy people need to make rapid and meaningful decisions. Most managers would love to cut through the clutter and see true results. However, they are usually victims of information systems that have evolved over time without careful thought. The result is floods of reports and reviews - with only trickles of meaningful information and useful feedback.

The Path to Profitable Measures teaches 10 simple steps to turn your information flood into meaningful feedback for you and your work team.

Benefits:
Author Mark Morgan explains how to design and tailor your unique set of indicators - your Scorecard - to match your goals and responsibilities. Developing and using your own Scorecard leads to better feedback and better business results.

Morgan, president of a training and consulting firm, shows managers how to design, tailor, and use their own set of indicators to provide a clear picture of progress toward business goals. Readers don't need a background in statistics, quality, or computer science to follow a fictional marketing manager from a hypothetical television station as she illustrates each of the ten steps with examples in action. The book is written in a conversational style and is meant for any manager, from front-line supervisors to CEOs. Annotation ©2004 Book News, Inc., Portland, OR

Mark Morgan is President of Momentum Performance Group, a firm that specializes in training, coaching, and consulting for better results through improved measures and feedback. Morgan co-authored Performance Scorecards: Measuring The Right Things In The Real World and authored Coaching: 50 Steps to Business Results. He has published more than a dozen articles on performance, measurement, and leadership.

Morgan has worked with more than 200 executive teams from Fidelity, Hasbro, Nortel, NASA, JP Morgan Chase, Boeing, BellSouth, the US EPA, Time Warner, and more than 60 other clients from government, education, and business. Formerly, Mark was the Director of Quality, Ethics, and Communication for Northrop Grumman’s Data Systems Division and the Manager for Quality with Grumman at NASA’s Johnson Space Center in Texas and at the Kennedy Space Center in Florida.

Morgan has an earned doctorate from the University of Florida and served as an Examiner for the Malcolm Baldrige National Quality award for three years.