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Pop!: The Invention of Bubble Gum by Meghan McCarthy — book cover

Pop!: The Invention of Bubble Gum

by Meghan McCarthy
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Overview

Gum. It’s been around for centuries—from the ancient Greeks to the American Indians, everyone’s chewed it. But the best kind of gum—bubble gum!—wasn’t invented until 1928, when an enterprising young accountant at Fleer Gum and Candy used his spare time to experiment with different recipes. Bubble-blowing kids everywhere will be delighted with Megan McCarthy’s entertaining pictures and engaging fun facts as they learn the history behind the pink perfection of Dubble Bubble.

Synopsis


Gum has been around for centuries. The ancient Greeks chewed sap from mastic trees. The American Indians chewed spruce resin. Men in top hats and women in puffy dresses chewed gum to cure things like stomachaches. Gum wasn't that exciting. But what if gum chewers could blow bubbles while chewing it?

In the late 1920s a factory in Philadelphia was working on a top secret project. Month after month the workers experimented with different ingredients and formulas. And month after month all they had to show for their hard work was a big sticky mess. Would there be no bubble gum? Sometimes the best inventions come from the most unexpected places...

Full of fun historical facts, Pop! is the true story of how bubble gum was invented.

Publishers Weekly

Walter Diemer, an accountant with the Fleer chewing gum company, slowly begins experimenting with ingredients, trying to create bubblegum. One batch is a near miss—his co-workers happily blow bubbles, but “the next day the mixture was as hard as a rock.” But with time, “top secret ingredients,” and the now classic pink coloring, he finally nails it: at a mom-and-pop store, kids blow bubbles for the first time. McCarthy’s thickly painted acrylic cartoons create an expressive 1920s backdrop with bug-eyed characters dressed in the era’s fashions. A closing section supplies numerous facts about gum. Unlike its subject matter, this history lesson is easily digestible. Ages 4-8. (May)

About the Author, Meghan McCarthy


Meghan McCarthy is a graduate of the Rhode Island School of Design. She is the award-winning author and illustrator of many books for children, including Aliens Are Coming!: The True Account of the 1938 War of the Worlds Radio Broadcast, which was named a School Library Journal Best Book of the Year, a Kirkus Reviews Best Book of the Year, and an ALA Notable Book; Strong Man: The Story of Charles Atlas, a Booklist Best Book; and City Hawk: The Story of Pale Male. Ms. McCarthy lives in New York City, where she works as a bookseller. Visit her online at www.meghan-mccarthy.com.

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Editorials

Publishers Weekly

Walter Diemer, an accountant with the Fleer chewing gum company, slowly begins experimenting with ingredients, trying to create bubblegum. One batch is a near miss—his co-workers happily blow bubbles, but “the next day the mixture was as hard as a rock.” But with time, “top secret ingredients,” and the now classic pink coloring, he finally nails it: at a mom-and-pop store, kids blow bubbles for the first time. McCarthy’s thickly painted acrylic cartoons create an expressive 1920s backdrop with bug-eyed characters dressed in the era’s fashions. A closing section supplies numerous facts about gum. Unlike its subject matter, this history lesson is easily digestible. Ages 4-8. (May)

From the Publisher

"A sweetly told, worthy tale—the world needs more heroes like Walter." - KIRKUS

"What a good idea for a book! Kids who enjoy blowing gum bubbles may never have considered how the

treat came to be, but here, in easy language and with amusing illustrations, McCarthy changes that." —BOOKLIST

"Picture books make the perfect introduction to some subjects. "Pop!" will tell young readers all they need to know about the reinvention of one of history's most popular treats, and the witty drawings tell the rest." —New York Times, August 15th 2010.

Children's Literature - Nancy Garhan Attebury

People blowing bubbles with bubble gum grace the cover of this book that is well-written in a simple fashion to explain the birth of bubble gum. A limited amount of text offers readers the complete story of the creation of a new kind of gum. The tale begins with the introduction of Walter Deimer, an accountant in a chewing gum and candy factory, before backtracking to present the history of peoples like the Greeks, Native Americans, and early settlers who chewed gummy substances. Informative text then gets back to Walter and weaves the interesting story of how he experimented to create a new gum long after his boss had given up. His final product made its way to a store the day after Christmas in 1927 and people have been blowing pink bubbles with his creation ever since. Text is engaging and educational without being didactic. In addition, short sentences and lively illustrations work well together. Detailed end matter includes more about Walter Deimer, several facts about gum, a photo of children selling gum in the early twentieth century, and a photo of Post Alley gum deposits. This book that contains much nonfiction matter has the appeal of a fictional tale. Reviewer: Nancy Garhan Attebury

School Library Journal

Gr 2–4—This picture-book biography of the inventor of bubblegum is equal parts informative and entertaining. With appropriately simple but engaging prose, McCarthy relates how accountant Walter Diemer began "playing with different mixtures" in the late 1920s at the candy factory where he worked and eventually discovered a gum that bubbled. Judicious use of the inventor's own words helps to convey his enthusiastic personality. Along with Diemer's story, the author also covers a bit of gum history, the trial-and-error of invention, and the excitement that comes with a successful final product, all with just the right level of detail. Appealing acrylic cartoon illustrations fill this snippet of history with a sense of fun. The prominent curves of smiling faces and circular eyes and heads stand out against heavy lines and angles to fill each scene with playfulness that matches the subject. Rich colors capture the lighthearted joy of bubble blowers, both old and young, while contrasting darker tones reflect the drama of the inventor's lab work. A closing spread offers further information about Diemer's life, more fun facts about gum, and a full list of sources. Although the man will be unfamiliar to young readers, they know his invention well, and will appreciate his unexpected but well-earned success. McCarthy's on-target presentation makes this a strong choice for elementary biography assignments, booktalking, or just plain nonfiction fun.—Steven Engelfried, Multnomah County Library, OR

Kirkus Reviews

Bubble gum is inherently fascinating (especially when you get it in your hair), so a history of the subject should have a foot up, and McCarthy comes through with flying colors-appropriately candy colors, at that, along with cartoonish, bubble-eyed characters set against atmospheric backdrops. With minimal text, the breezy narrative charts bubble gum's progress: As the Roaring Twenties careen toward the Depression, the Fleer family of candy-makers is looking for a way to jazz up plain old gum and light a fire under their flagging profits. There is evidence that gum chewing goes back to when we lived in caves (in Sweden, where we apparently chomped on birch resin), but some bright apple at Fleer's thought blowing bubbles with the stuff was the way to go. The author zeroes in on the work of the firm's accountant, Walter Diemer, in tweaking the recipe until he got it right. This is fun stuff, fleshed out in greater detail in two pages of merry endnotes. A sweetly told, worthy tale-the world needs more heroes like Walter. (Informational picture book. 4-8)

Book Details

Published
May 1, 2010
Publisher
Simon & Schuster Children's Publishing
Pages
40
Format
Hardcover
ISBN
9781416979708

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