Economics - General & Miscellaneous, Business Education - Study Guides, General Economics Reference
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Overview
That is how Alfred Marshall, the great 19th century economist, defined economics in his classic textbook, Principles of Economics. The text you have in your hand continues that tradition, from the cover image to the last page. The cover of this and previous editions shows a market scene. It reminds us that economics is about people as they go about their lives. Economics is about buying, selling, setting prices, competing for customers, looking for jobs, and earning a living. It is about why markets so often succeed as a way to run a society and why they sometimes fail. When the Mankiw text was first published, The Economist wrote, "Mr. Mankiw's book sets a new standard for clarity and liveliness." USA Today called it "a grand success." Since then, the book has indeed become the new standard for introducing economics to students like you around the world. It has been translated into twenty languages, and more than a million copies have been sold. Thomson South-Western is pleased to bring you this Fourth Edition.Synopsis
Designed for a two-semester introductory course in economics, this textbook covers micro- and macroeconomics. After dealing with the basic tools of supply and demand, he looks at government intervention in market allocations, firm and industrial organization behavior, labor markets, the behavior of the real economy over the long run, and the macroeconomics of open economies, and short run fluctuations within long run trends. Similarly to many textbooks on economics and many other subjects, there is little acknowledgment of controversy within the field. Annotation (c)2003 Book News, Inc., Portland, OR
Book Details
Published
February 1, 2011
Publisher
Cengage Learning
Pages
888
Format
Hardcover
ISBN
9780538453059