Radio, Advertisting
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Editorials
Journal Of Broadcasting & Electronic Media
After a short history of the rise of block programming and radio formatting, chapters offer in-depth examinations of the strategies and techniques of such individual formats as middle-of-the-road, Top 40, classical, country, and AOR.Journal Of Broadcasting & Electronic Media -
A unique approach to radio production, as up-to-date as a top-40 hit. It's the kind of book students will save long after graduation.Book Details
Published
February 29, 1984
Publisher
University Press of America
Pages
218
Format
Paperback
ISBN
9780819138873