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Overview
Published to mark the 25th anniversary of Friends of the Earth, Promising the Earth presents a vivid account of the experiences, achievements and expectations of Britain's first environmental pressure group. It reveals, for the first time, the inside story of pioneering environmental campaigns - from the first anti-whaling and fur trade campaigns of the early 1970s to the demonstrations at Windscale and Sellafield and the most recent anti-road protests at Twyford Down and Newbury. At a time when environmental groups worldwide are taking stock after the Rio Earth Summit, Promising the Earth offers important lessons for green campaigners around the world as they face the challenges of the new millennium.Synopsis
This is a tale of our times. marking the 25th anniversary of Friends of the Earth, Promising the Earth locates the inside story of pioneering campaigns within a broader canvas. No single organization's record can expect to paraphrase the development of environmental consciousness and the growth of grassroots environmental movement, but experiences bear intimate witness to a story that is still unfolding.
Enlivened by arresting illustrations and glimpses of colourful personalities that the issues of the day have brought to the fore, Promising the Earth takes stock of changing realities in, and attitudes to, environmental care over the past quarter-century. This eventful chronical acts as a platform from which to survey the future that lies beyond the threshold of the 21st century.