Risk Management, Public Relations, Marketing - General & Miscellaneous
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Synopsis
Examines the subject of reputation risk management and describes the steps a company can take to devise structured communication programmes and formal damage limitation procedures. The text adopts a practical approach to the subject and includes contributions from key practitioners in the industry.Book Details
Published
December 28, 1992
Publisher
Trans-Atlantic Publications, Incorporated
Pages
224
Format
Hardcover
ISBN
9780273038696