Risk Communication: A Handbook for Communicating Environmental, Safety, and Health Risks

This fully-updated fifth edition includes real-life examples of current events such as the Japanese tsunami, the Gulf oil disaster, and Hurricane Irene, along with lessons learned from these events. The coverage also includes new chapters on public health campaigns, and on the use and effectiveness of social media such as blogging, video, and image sharing for risk communication purposes. Combing sound, scientific research with practical advice in an accessible format, this book is a must-read for practitioners, engineers, scientists, and public health agencies.

Regina E. Lundgren is an independent consultant with more than twenty years of experience in communicating environmental, safety, and health risks to lay audiences. The recipient of national and international awards, she developed the risk communication plan for the most sophisticated cancer cluster investigation in the nation's history and one of the first state-level public health emergency risk communication plans.

Andrea H. Mcmakin is a marketing and communications specialist at the Pacific Northwest National Laboratory, a U.S. Department of Energy national laboratory. For more than twenty years, she's been involved with risk communication programs in national and global security, climate change, health and environmental impacts, worker chemical exposure, and risk perception research. Her work has been published and cited in technical journals, scientific and trade publications, and major regional newspapers.