Sense and Respond: Capturing Value in the Network Era
Stephen P. Bradley, Stephen P. Bradley (Editor), Richard L. NolanBooks.org participates in affiliate programs including Bookshop.org and the Amazon Services LLC Associates Program. We may earn a commission from qualifying purchases made through links on this page, at no additional cost to you.
Overview
Here, in a collection of timely and thought-provoking essays, today's leading technology experts explore how the emerging Network Era is creating opportunities for firms that can adapt to the new "sense and respond" mandate. Editors Stephen Bradley and Richard Nolan have compiled an impressive resource for executives seeking to capture maximum value from information technology. Drawing on a wide range of company and industry examples, the contributors build compelling scenarios that reveal what future customer interactions might look like and address what companies must do - today - to capitalize on emerging opportunities.Synopsis
Here, in a collection of timely and thought-provoking essays, today's leading technology experts explore how the emerging Network Era is creating opportunities for firms that can adapt to the new "sense and respond" mandate. Editors Stephen Bradley and Richard Nolan have compiled an impressive resource for executives seeking to capture maximum value from information technology. Drawing on a wide range of company and industry examples, the contributors build compelling scenarios that reveal what future customer interactions might look like and address what companies must do - today - to capitalize on emerging opportunities.
CIO Magazine
For businesses that are planning ahead, Sense & Respond is an educational look into the future, and it's a warning to those that are behind the curve.