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Film Production & Direction, Cinematography
Sight-Sound-Motion : Applied Media Aesthetics by Herbert Zettl — book cover

Sight-Sound-Motion : Applied Media Aesthetics

by Herbert Zettl
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Overview

This book describes the major aesthetic image elements—light and color, space, time-motion, and sound—and how they are used in television and film. Zettl’s comprehensive coverage of aesthetic theory and his inclusion of effective visuals and examples place this text in a class by itself.

About the Author, Herbert Zettl

Herbert Zettl is a professor emeritus of the Broadcast and Electronic Communication Arts Department at San Francisco State University (SFSU). While at San Francisco State University, he headed the Institute of International Media Communication and received the California State Legislature Distinguished Teaching Award and, from the Broadcast Education Association, the Distinguished Education Service Award. Prior to joining the SFSU faculty, Zettl worked at KOVR (Stockton-Sacramento) and as a producer-director at KPIX, the CBS affiliate in San Francisco. While at KPIX, he participated in a variety of CBS and NBC network television productions. Because of his outstanding contributions to the television profession, he was elected to the prestigious Silver Circle of the National Academy of Television Arts and Sciences (NATAS), Northern California Chapter. He also is a member of the Broadcast Legends of the NATAS, Northern California Chapter. Zettl has authored VIDEO BASICS, VIDEO BASICS WORKBOOK, TELEVISION PRODUCTION HANDBOOK, and SIGHT SOUND MOTION, which are translated into several languages and published internationally. His numerous articles on television production and media aesthetics have appeared in major media journals worldwide. He has lectured extensively on both subjects at universities and professional broadcast institutions both nationally and internationally. Zettl developed an interactive DVD-ROM, ZETTL'S VIDEOLAB 4.0, published by Wadsworth Cengage, a part of Cengage Learning. His previous CD-ROM version won several prestigious awards, among them the Macromedia People's Choice Award, the New Media Invision Gold Medal for Higher Education, and Invision Silver Medals in the categories of Continuing Education and Use of Video.

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Editorials

From the Publisher

"SIGHT SOUND MOTION is still the 'gold standard' in the field, and other books only emulate Zettl's approach."

"This is the 'Bible' of media aesthetics. That's huge. Everyone uses it. Everyone knows it."

Book Details

Published
April 22, 1990
Publisher
Wadsworth Publishing Co Inc
Pages
408
Format
Hardcover
ISBN
9780534079529

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