Overview
When it comes to starting a new business, there are many details entrepreneurs need to consider—securing a name, getting financing and licenses, and marketing the new venture are just a few. Without a practical business plan, new ideas drift or are lost completely due to a lack of preparation.
Over the years, some of the most successful entrepreneurs have found Steps to a Small Business Start-up by Linda Pinson and Jerry Jinnett to be one of the most dependable and informative resources on the market. Now in its sixth edition, written for small business owners, by successful small business owners, this comprehensive guide offers proven methods for building a business on a solid foundation.
With up-to-date information on new technologies, e-commerce, Web resources, and the trendiest marketing techniques, aspiring entrepreneurs can create and implement their business plans to the fullest extent.
The forms, examples, and worksheets make this workbook an ideal resource for anyone inquiring about, considering, or serious about Entrepreneurship.
Synopsis
Learn to choose the business that best suits you, use the appropriate technology, research the market to target customers, protect your business through copyrights trademark, patent, and proper insurance, keep your business legal, address individual accounting needs, and employ the art of the proper form and efficient worksheet. Appendices include lists of relevant small-business associations and government bureaus, a bibliography, a large array of 8.5 x 11 business worksheets ready to copy and use, and a glossary. The authors are small business consultants and have authored several business books. Annotation c. Book News, Inc., Portland, OR