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Business & Economics, Sales & Selling
Strategic Negotiation: A Breakthrough Four-Step Process for Effective Business Negotiation by Brian Dietmeyer β€” book cover

Strategic Negotiation: A Breakthrough Four-Step Process for Effective Business Negotiation

by Brian Dietmeyer, Max Bazerman
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Synopsis

Dietmeyer (a consultant) and Kaplan (a business writer) offer a systematic and rationalized process for creating business value in and through negotiations. Applying the research of Max Bazerman, the book offers a blueprint of negotiations, and details four steps to increasing profits and customer satisfaction. Annotation ©2004 Book News, Inc., Portland, OR

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Book Details

Published
June 1, 2004
Publisher
Kaplan Publishing
Format
Hardcover
ISBN
9780793183043

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