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Graphic Design - History & Criticism, Graphic Design - General & Miscellaneous, Advertising - Technique & Practice
Successful Direct Mail Design by Tomoe Nakazawa β€” book cover

Successful Direct Mail Design

by Tomoe Nakazawa
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Overview

Pamphlets and cards advertising goods and services, sales events or store openings. Promotional material for businesses and schools. Invitations to all types of commercial events. Mail shots designed for corporate and institutional, as well as individual addressees. The easy-to-follow format is arranged in six pertinent categories including retailing, gourmet and fashion. Powerful design strategies aimed at specific targets. Novel ideas incorporated in form, layout and material.

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Book Details

Published
June 1, 1997
Publisher
PIE Books
Pages
224
Format
Hardcover
ISBN
9784894440517

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