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The Bourgeois Virtues by Deirdre N. McCloskey — book cover

The Bourgeois Virtues

by McCloskey, Deirdre N.
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Overview

For a century and a half, the artists and intellectuals of Europe have scorned the bourgeoisie. And for a millennium and a half, the philosophers and theologians of Europe have scorned the marketplace. The bourgeois life, capitalism, Mencken’s “booboisie” and David Brooks’s “bobos”—all have been, and still are, framed as being responsible for everything from financial to moral poverty, world wars, and spiritual desuetude. Countering these centuries of assumptions and unexamined thinking is Deirdre McCloskey’s The Bourgeois Virtues, a magnum opus that offers a radical view: capitalism is good for us.

McCloskey’s sweeping, charming, and even humorous survey of ethical thought and economic realities—from Plato to Barbara Ehrenreich—overturns every assumption we have about being bourgeois. Can you be virtuous and bourgeois? Do markets improve ethics? Has capitalism made us better as well as richer? Yes, yes, and yes, argues McCloskey, who takes on centuries of capitalism’s critics with her erudition and sheer scope of knowledge. Applying a new tradition of “virtue ethics” to our lives in modern economies, she affirms American capitalism without ignoring its faults and celebrates the bourgeois lives we actually live, without supposing that they must be lives without ethical foundations.

High Noon, Kant, Bill Murray, the modern novel, van Gogh, and of course economics and the economy all come into play in a book that can only be described as a monumental project and a life’s work. The Bourgeois Virtues is nothing less than a dazzling reinterpretation of Western intellectual history, a dead-serious reply to the critics of capitalism—and a surprising page-turner.

About the Author, Deirdre N. McCloskey

Deirdre N. McCloskey is distinguished professor of economics, history, English, and communication at the University of Illinois at Chicago. Among her many books are Crossing: A Memoir and If You’re So Smart: The Narrative of Economic Expertise, both published by the University of Chicago Press.

Reviews

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Editorials

Wall Street Journal

Deirdre McCloskey's unfashionable, contrarian, and compelling manifesto in favor of what she calls the bourgeois virtues starts with an uncompromising 'apology' for how private property, free labor, free trade, and prudent calculation are the font of most ethical good in modern society, not a moral threat to it. . . . Ms McCloskey is spectacularly well read. She can pull an apposite quotation not only from her heroes, such as Adam Smith and Thomas Aquinas, but also from Thucydides and Machiavelli, or from the anthropologist Ruth Benedict and the contemporary philosopher Alistair MacIntyre, or (for that matter) from the movies 'Groundhog Day' and 'Shane.' What is more, she writes with wonderful ease. Her style is conversational and lively, sometimes even cheeky, so that even the toughest concepts seem palatable.

— Matt Ridley

New York Review of Books

“An impressive collection of intellectual riches.”

— Alan Ryan

Christian Century

The Bourgeois Virtues is the most comprehensive attempt yet published to show that Sunday and Monday virtues are compatible and complementary. Deirdre McCloskey's grasp of history, philosophy, the social sciences and non-Christian religions makes the treatment of the classical virtues rich and deep."—James Halteman, Christian Century

— James Halteman

Journal of Economic Literature

A significant contribution to the study of the moral basis of economic life and thought. McCloskey has woven many sources and a number of traditions together to provide the beginnings of an argument and discussion of the role of virtues in economic life. Her approach intersects with, but also challenges, ongoing steams of research in the areas of behavioral economics and social, cultural, and institutional economics, and her vision is original.

— Jonathan S. Feinstein

Magill's Literary Annual

This book is unfair in many ways. For all the seriousness of the content, it is written in such a beguiling manner that the reader is seduced into reading for sheer enjoyment rather than dutifully putting together wisdom and enlightenment.

— Paul B. Trescott

Journal of Markets & Morality

This is an admirable start to a bold project. Readers will find the extensive citations from literature, art, and history entertaining and informative, and the scope of the study should provide food for thought on a wide range of topics.. Most importantly . . . it illuminates the question at the heart of current debates over the marklet system and how it affects people.

— John D. Larrivee

Wall Street Journal - Matt Ridley

"Deirdre McCloskey's unfashionable, contrarian, and compelling manifesto in favor of what she calls the bourgeois virtues starts with an uncompromising 'apology' for how private property, free labor, free trade, and prudent calculation are the font of most ethical good in modern society, not a moral threat to it. . . . Ms McCloskey is spectacularly well read. She can pull an apposite quotation not only from her heroes, such as Adam Smith and Thomas Aquinas, but also from Thucydides and Machiavelli, or from the anthropologist Ruth Benedict and the contemporary philosopher Alistair MacIntyre, or (for that matter) from the movies 'Groundhog Day' and 'Shane.' What is more, she writes with wonderful ease. Her style is conversational and lively, sometimes even cheeky, so that even the toughest concepts seem palatable."

New York Review of Books - Alan Ryan

“An impressive collection of intellectual riches.”

Christian Century - James Halteman

"The Bourgeois Virtues is the most comprehensive attempt yet published to show that Sunday and Monday virtues are compatible and complementary. Deirdre McCloskey's grasp of history, philosophy, the social sciences and non-Christian religions makes the treatment of the classical virtues rich and deep."—James Halteman, Christian Century

Journal of Economic Literature - Jonathan S. Feinstein

"A significant contribution to the study of the moral basis of economic life and thought. McCloskey has woven many sources and a number of traditions together to provide the beginnings of an argument and discussion of the role of virtues in economic life. Her approach intersects with, but also challenges, ongoing steams of research in the areas of behavioral economics and social, cultural, and institutional economics, and her vision is original."

Magill's Literary Annual - Paul B. Trescott

"This book is unfair in many ways. For all the seriousness of the content, it is written in such a beguiling manner that the reader is seduced into reading for sheer enjoyment rather than dutifully putting together wisdom and enlightenment."

Journal of Markets & Morality - John D. Larrivee

"This is an admirable start to a bold project. Readers will find the extensive citations from literature, art, and history entertaining and informative, and the scope of the study should provide food for thought on a wide range of topics.. Most importantly . . . it illuminates the question at the heart of current debates over the marklet system and how it affects people."

Jim Holt

McCloskey probably won’t sway many readers who do not already share her convictions, but for all the book’s flaws one can’t help being impressed by her verve, erudition and fitful brilliance. When she argues that Vincent van Gogh was actually a good bourgeois, or that Jesus, notwithstanding the Sermon on the Mount, was pro-commerce, the rhetorical moves are as deft as the claims are surprising.
— The New York Times

Publishers Weekly

Eschewing the notion that capitalism is evil and the middle class is soft and cowardly, University of Illinois professor McCloskey argues that bourgeois economic practices and people promote the widest possible range of virtues. An economically free and prosperous middle class is not only peaceable, law-abiding and prudent, McCloskey argues, it can also be artistic and spiritual, and support traditional cultures, protect the environment, win wars, make discoveries and care for the unfortunate better than aristocratic or proletarian social organizations. Though her overarching aim is to develop a modern theory and taxonomy of virtues, promoting libertarian economic views and summarizing 250 years of normative economic writings, McCloskey only sketches her argument here; the details will be left to three subsequent volumes. Most of this book is a technical survey of virtues that emphasizes Catholic theology, though it includes material from other traditions. The prose style is arch and obscure, often relying on brief quotations from philosophers, economists and historians and then rebutting them. Without the future volumes, these challenging 600 pages represent a highly idiosyncratic survey with no obvious focus. (June) Copyright 2006 Reed Business Information.

Library Journal

McCloskey (economics, history, English, & communication, Univ. of Illinois, Chicago; Crossing: A Memoir) intends her new book as the first in a quartet defending the bourgeois class. She incorporates nearly the entire range of the humanities, from philosophy and religion to linguistics, literature, and history, to drive home her argument that the bourgeois class, with its adherence to capitalism, has been a positive force for human civilization. She defines bourgeois virtues as those stemming from commerce and also benefiting society; for example, the virtue of not cheating customers because it is bad for business translates into a striving for justice in all things. McCloskey presents some wonderful insights about bourgeois values, but she will put off many readers with her numerous quips and her almost stream-of-consciousness writing style. She also peppers her text with allusions that are not always identified. Her writing style is reminiscent of both James Joyce and a very literate cocktail party conversation. Neither works for this subject matter. Only for comprehensive libraries with a readership sophisticated enough to digest her words.-Lawrence R. Maxted, Gannon Univ., Erie, PA Copyright 2006 Reed Business Information.

Book Details

Published
June 17, 2026
Publisher
Chicago : University of Chicago Press, c2006.
Pages
616
Format
Hardcover
ISBN
9780226556635

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