The Complete Idiot's Guide to MBA Basics

A revised edition of the popular classic, this title features updated topics to build MBA knowledge. Students and managers alike will learn about management skills, business operations, financial statements, marketing, product development, customer service, strategic planning, information management, and quality management.

Updated coverage includes global and international business, knowledge management, e-commerce, supply chain management, sales channel management, and financial integrity and ethics.

Tom Gorman has an MBA from the Stern School of Business at New York University and is the owner of Content Publishing, a publishing and book packaging company.