The Digital Designer: 101 Graphic Design Projects for Print, the Web, Multimedia, and Motion Graphics

In this exciting, full-color book, Stephen Pite creates a collaborative forum aimed at engaging readers in digital design while offering a point of entry into a process in which innovation and communication are being continually refined. Central to the book is a series of progressively challenging projects, ranging from traditional print to sophisticated websites, interactive CD-ROMs and multimedia, and 3-D motion graphics. Heavily illustrated with compelling work by students enrolled in Graphic Design programs across the U.S., The Digital Designer takes readers step-by-step through the design process with unprecedented attention to developing and refining the design concept, as well as the execution strategy. Narrative solicited directly from Graphic Design instructors accompanies illustrations of high-quality student work, helping to explain and reinforce important digital design principles and methods. The result is a book that empowers 21st century Graphic Designers, enabling them to work effectively across a wide range of fully digital and exponentially expansive media as they promote goods and services and build links between present and future.

This graphic design textbook introduces design strategies that communicate visually and solve business needs. The first of the two sections deals with design for print with full-color examples of student designs for business stationery, entertainment promotions, advertising campaigns, books, and packaging. The final chapters discuss the design principles of interactive CD-ROMs, web sites, and motion graphics. Annotation c. Book News, Inc.,Portland, OR

Booknews

This graphic design textbook introduces design strategies that communicate visually and solve business needs. The first of the two sections deals with design for print with full-color examples of student designs for business stationery, entertainment promotions, advertising campaigns, books, and packaging. The final chapters discuss the design principles of interactive CD-ROMs, web sites, and motion graphics. Annotation c. Book News, Inc., Portland, OR

Stephen Pite is a Program Director for Visual Communications and Digital Media with the Career Education Corporation, assigned to Gibbs: New York. Formerly Chair of the Graphic Design program at Briarcliffe College, he has also taught at the Southern California Institute of Architecture and the Kansas City Art Institute. He has developed and evaluated design programs and has lectured on design at numerous educational institutions throughout the country.