The Language of Small Business

Library Journal

Trautmann, a Service Corps of Retired Executives (SCORE) volunteer, has designed this book specifically for the start-up businessperson. He concisely defines 2500 terms commonly encountered by entrepreneurs and provides cross references throughout. The last third of the book contains 13 self-help guides, four to 20 pages in length. The topics discussed in this brief self-help guide, which include writing a business plan, obtaining a business loan, and creating financial statements, receive more detailed treatment in hundreds of other titles. Furthermore, the bibliography is merely an annotated list of titles published by the publisher. Most reference collections should have other titles (e.g., J.M. Rosenberg's Dictionary of Business and Management, LJ 11/15/92) that adequately define the terms covered here. Despite its faults, public libraries experiencing strong demand for small business material might want this for their circulating collections.-Robert Kruthoffer, Lane P.L., Hamilton, Ohio