Overview
What will be hot—and what not? Find out! Inside the world-famous Central Saint Martins College in London is a think tank (known as "Saints”) whose members blend pure creativity with smart business sense. And these pioneering young people are among the best in the world at forecasting trends and figuring out what’s on the cutting edge. Their track record is so good that some of the biggest companies hire them as consultants. Here, in book form for the first time, are their early predictions on the most important design and socio-cultural trends for the next two years. Clear, concise, and visually attractive, this is a volume for those who want to be in the know.
Synopsis
What will be hot—and what not? Find out! Inside the world-famous Central Saint Martins College in London is a think tank (known as “Saints”) whose members blend pure creativity with smart business sense. And these pioneering young people are among the best in the world at forecasting trends and figuring out what’s on the cutting edge. Their track record is so good that some of the biggest companies hire them as consultants. Here, in book form for the first time, are their early predictions on the most important design and socio-cultural trends for the next two years. Clear, concise, and visually attractive, this is a volume for those who want to be in the know.