Business & Economics

Understanding and Profiting from Intellectual Property

Name: Understanding and Profiting from Intellectual Property
Author: Deli Yang
ISBN: 9780230300545

by Deli Yang

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Synopsis

A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. An updated version which provides practitioners and analysts with guidelines and an action framework on how to benefit from IP.