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Visual Workout: Creativity Workbook by Robin Landa β€” book cover
General & Miscellaneous Artistic Techniques, Art Business & Marketing, Graphic Design - General & Miscellaneous

Visual Workout: Creativity Workbook

by Robin Landa, Rose Gonnella
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Overview

This one-of-a-kind workbook for graphic designers, which may be used independently or in conjunction with Graphic Design Solutions, 3E by Robin Landa, will stimulate your imagination and enable you to flex your creative design muscles. The exercises in this workbook expand upon graphic design applications and each exercise presents a creative problem intended to stimulate visual thinking, encourage sketching and ideas, and, most importantly, prompt you to try new approaches.

Synopsis

This one-of-a-kind workbook for graphic designers, which may be used independently or in conjunction with Graphic Design Solutions, 3E by Robin Landa, will stimulate your imagination and enable you to flex your creative design muscles. The exercises in this workbook expand upon graphic design applications and each exercise presents a creative problem intended to stimulate visual thinking, encourage sketching and ideas, and, most importantly, prompt you to try new approaches.

Booknews

Both authors are designers, authors, and educators. Here they offer imaginative exercises that will help both novices and seasoned designers stretch their visual vocabularies and approach problems creatively. Annotation c. Book News, Inc., Portland, OR (booknews.com)

About the Author, Robin Landa

Robin Landa holds the title of Distinguished Professor in the Robert Busch School of Design at Kean University of New Jersey. She is included among the teachers that the Carnegie Foundation for the Advancement of Teaching calls the "great teachers of our time." Most recently, Landa was a finalist in the WALL STREET JOURNAL'S Creative Leaders competition. Robin has won numerous awards for design, writing, and teaching and is the author of twelve published books about graphic design, branding, advertising, an

Rose Gonnella is currently a twenty-five year experienced professor in the Visual Communications Program of the Department of Design at Kean University in New Jersey. She teaches courses in design theory, studio skills and computer technology and has also developed the school's web design curriculum. She currently serves on the executive board of the Art Directors Club of New Jersey (ADCNJ) and as the Director of the Kean University/ADCNJ "Thinking Creatively" design conference. Ms. Gonnella is an educator,

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Editorials

Booknews

Both authors are designers, authors, and educators. Here they offer imaginative exercises that will help both novices and seasoned designers stretch their visual vocabularies and approach problems creatively. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Book Details

Published
July 1, 2000
Publisher
Cengage Learning
Pages
224
Format
Paperback
ISBN
9780766813649

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