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Overview
In the great Zen tradition of teaching stories, Marc Lesser relates his own personal and professional trials as he navigates the delicate path of managing a successful business while staying true to his spiritual roots. Struggling through a difficult economic climate, he also faces the usual challenges of running a growing company meeting payroll, balancing cash flow, hiring and firing employees, and maintaining relationships with vendors and customers. Guiding him through these difficulties while providing strength and insight is the practice of Zen. Utilizing his training as a Zen practitioner, Lesser learns to apply specific teachings such as the eight-fold path directly to work and life. In chapters such as “Work: The Impossible Request,” “Appreciating Uncertainty,” and “Accomplishing More by Doing Less,” Z.B.A. provides readers with intimate, helpful advice, while acknowledging the paradox of applying spiritual practice to the business world.
Synopsis
In the great Zen tradition of teaching stories, Marc Lesser relates his own personal and professional trials as he navigates the delicate path of managing a successful business while staying true to his spiritual roots. Struggling through a difficult economic climate, he also faces the usual challenges of running a growing company – meeting payroll, balancing cash flow, hiring and firing employees, and maintaining relationships with vendors and customers. Guiding him through these difficulties while providing strength and insight is the practice of Zen. Utilizing his training as a Zen practitioner, Lesser learns to apply specific teachings such as the eight-fold path directly to work and life. In chapters such as “Work: The Impossible Request,” “Appreciating Uncertainty,” and “Accomplishing More by Doing Less,” Z.B.A. provides readers with intimate, helpful advice, while acknowledging the paradox of applying spiritual practice to the business world.
Soundview Executive Book Summaries
As a Zen priest, an MBA, and the founder and CEO of the multimillion-dollar publishing company Brush Dance, Marc Lesser has worked for years to combine the simple practices of Zen with his professional business life. In Z.B.A., Lesser describes the highs and lows of running a business as well as how he was able to cope with challenges using the lessons from his 30 years of Zen study. While providing entrepreneurs with a unique and honest perspective on combining work and life, Lesser shares his experiences, skills and wisdom to improve both. Copyright © 2006 Soundview Executive Book Summaries