Cars from the 50s Postcard Book

This book celebrates the automobile in one of its most glorious decades – the 1950’s – when Detroit ruled and environmental concerns were, or so we thought, decades away.  For the post-World War II generation the car represented freedom and the cars themselves reflected this.  They were majestic, stylish, and unafraid to be bold. The cars of the 1950’s were show-offs and in this postcard book we celebrate that fact with 30 vintage images replete with fins, whitewalls, deluxe trim packages and elaborate bumpers. 

Cars of the 1950’s Postcard Book

Postcard books are one of our favorite publishing projects, because they give us the opportunity to share material that doesn’t fit easily into a book or other project. In this book we will celebrate the automobile in one of its most glorious decades – the 1950’s – when Detroit ruled and environmental concerns were, or so we thought, decades away. For the post-World War II generation the car represented freedom and the cars themselves reflected this. They were majestic, stylish, and unafraid to be bold. The cars of the 1950’s were show-offs and in this postcard book we celebrate that fact with 30 vintage images replete with fins, whitewalls, deluxe trim packages and elaborate bumpers.

Blue Lantern Studio, along with the Laughing Elephant and Green Tiger Press, houses one of the world's finest book and ephemera collections. They strive to capture the ideals of past times with imagery from antique postcards, late 19th and early 20th century children's books, vintage advertising and a wealth of other sources.