Industry - Macroeconomics, Organizational Behavior - General & Miscellaneous, Total Quality Management, Industrial Management
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Overview
This is a management-oriented book about efficiency, quality and effectiveness designed for an audience of management practitioners, scholars, and students. The integrative approach developed in this book contains new ideas regarding quality and efficiency-based effective management. These ideas lend themselves to managerial applications.Among management practitioners, the book may be of particular interest to managers with broad strategic orientations in the fields of production management, quality management, marketing, and management of human resources. The academic audience is likely to include scholars and students interested in strategic planning, applied productivity analysis, quality management, marketing management, and management of human resources. The book could also be used as a supplementary text to, or part of the readings in, basic and advanced courses in strategic management, production management, and quality management.
Editorials
Booknews
Develops an integrative approach to management for practicing and students managers, especially those with a broad strategic orientation in production, quality, marketing, and human resources. An introduction to, rather than comprehensive treatment of measuring and applying the concepts of effectiveness, quality and efficiency to practical problems of management. The discussion largely non-technical except the chapters on measurement and production flexibility. Annotation c. by Book News, Inc., Portland, Or.Book Details
Published
July 31, 2012
Publisher
Springer-Verlag New York, LLC
Pages
136
Format
Paperback
ISBN
9789401073158