Business & Economics, E-Commerce

Electronic Markets: Benefits, Costs and Risks

Name: Electronic Markets: Benefits, Costs and Risks
Author: Craig Standing
ISBN: 9780230229228

by Craig Standing

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Synopsis

This book examines the developments in electronic markets in relation to three key areas: online retailing, electronic collaboration and electronic marketplaces. Each chapter is authored by leaders in their field providing cutting edge perspectives on how to take advantage of electronic markets.

About the Author, Craig Standing

CRAIG STANDING is Professor of Strategic Information Management at Edith Cowan University, Australia. His current research interests are in the areas of electronic markets and mobile commerce. He has published in leading journals such as the European Journal of Information Systems, IEEE Transaction on Engineering Management, Information & Management andEuropean Journal of Operational Research.