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Overview
If you're an IT professional assigned the task of developing a comprehensive e-commerce solution, look no further than this new book. It helps you design and implement an e-commerce website that is an integral part of your entire IT system using a unique methodology. This methodology, easily linked with overall business strategy, makes the commercial side of your Internet presence a vital and well-supported function of your overall IT architecture.
"...helps readers design & implement an e-commerce website that is an integral part of their entire IT system...packed with illustrations & references...this book delivers practical information & the insights of case studies."
Synopsis
If you're an IT professional assigned the task of developing a comprehensive e-commerce solution, look no further than this new book. It helps you design and implement an e-commerce website that is an integral part of your entire IT system using a unique methodology. This methodology, easily linked with overall business strategy, makes the commercial side of your Internet presence a vital and well-supported function of your overall IT architecture.
Packed with illustrations and the technical references you need to design, build and implement the author's e-commerce system, this book delivers practical, hands-on information and the insights of case studies. Your commercial website won't just be an add-on, but an element of your entire IT picture, transcending departments, locations, and international boundaries if necessary.
Booknews
From the viewpoint of Internet commerce as an evolving business direction rather than a discrete information technology project, the perceived need for nontraditional IT development strategies is described in the first chapter. Subsequent chapters overview new Internet commerce systems development methodologies; strategic planning and systems analysis for value-added Internet systems; maintenance and management of the Web site resource; and ways of sustaining the Internet commerce drive in the changing organizational environment. Case studies illustrate Internet opportunities and lessons from the travel industry, retailing, virtual organizations, and the Internet/Intranet at the author's base of Edith Cowan U. in Western Australia (where you can e-mail him). Annotation c. Book News, Inc., Portland, OR (booknews.com)