E-Commerce - Management, Advertising - Media & Media Planning, Industrial Management, Digital Media & New Communications Technologies, General & Miscellaneous Networking & Telecommunications
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Overview
After a quick-start section on connecting to, and navigating, the Internet, Alfred and Emily Glossbrenner tell you how to immediately begin using the Net's electronic "storefronts," mailing lists, newsgroups, and World Wide Web "home pages" to sell your product. They also explain how to put a catalog online and use E-mail to communicate with your suppliers and customers. You'll learn about advertising do's and don't's, where to find lists of Internet access providers and consultants, and how to avoid getting "flamed." There is also essential information on encryption, credit card numbers, passwords, and other crucial security-related topics.Book Details
Published
April 1, 1995
Publisher
New York : McGraw-Hill, c1995.
Pages
306
Format
Paperback
ISBN
9780070240506